Apple Cancels Electric Car Project and Forecasts Layoffs
– Apple has decided to halt its plans for an electric car, terminating the long-running and resource-intensive Project Titan.
– The announcement was made internally during a team meeting, with a shift in focus for employees towards working on generative artificial intelligence.
– Project Titan, a multi-billion-dollar project aiming to produce an electric, semi-autonomous vehicle, has been discontinued by Apple.
Author’s Take
Apple’s sudden decision to abandon its ambitious electric car project signals a significant redirection of resources and priorities towards artificial intelligence. This move highlights the challenging nature of venturing into the automotive industry and showcases Apple’s strategic adaptability in the ever-evolving tech landscape.
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